2027 Bronco RTR revealed as part of 2027 model lineup

[TacosTuesday]

some more info on it. looks like there's going to be other color combos:

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[Jcrider48]

To me, I think Ford just threw out a starting point of a possible new trim, which doesn't include much currently. I think this is mearly the start of the market survey. This is blown out in every possible outlet for Ford to collect response data so they can help make an informed decision on the product and what changes are needed. Will it even go into? What changes will be made after all the data is collected. Right now there are no tooling changes needed to drop this into their current production if they continue with the plan.

Time will tell..

 

[sirron_cire]

meh...I'm but one opinion, but I don't understand the appeal here...

Looks like a running shoe...meh is right.

 

[swamp2]

Yeah, its too bad. RTR certainly has credibility. I don't personally like most of their parts but they aren't bad. Driver/founder wise they have massive credibility. This could have been a great collab but Ford probably gave them a REALLY "short leash". What do I think would have been a good setup:

Sasquatch Package Included
Ford Performance Tune (or heck call it the RTR Tune with Anti-lag feature)
35's with RTR wheels and aggressive tires
F&R Lockers
Color Matched seat belts (match a color from their graphics)
Fox Shocks (HOSS 3.0)
Full skid kit

said Ed Krenz, Bronco chief program engineer. “This very much can be seen as a step into the Raptor family.”

What a lie, just a lie Ed. Without some of the items above this is just such a blatant lie...

Maybe this above isn't differentiated enough from the long gone Wildtrak or a current model + Sasquatch. I'm totally not in the know about what all of the builds do/don't have outside of the Raptor...

 

[EvilJim1971]

Info I got from Vaughn, it seems to be Black Diamond based.
Both models get full skids.
The base version gets rear locker only.

 

[Oldhippie]

It is easy for me 4 doors and 4 cylinder…both major deal breakers to me…

 

[Deadpool392]

There is an audience for this, it isn’t me or most of us here, but with the little to no cost to Ford I can see why they chose this. Bronco’s sold well in ‘25, lots of younger buyers want something that stands out, but probably don’t (I know they shouldn’t, not opening a financial debate) have the cash to buy and then customize immediately. This will appeal to some and allow them to buy/finance it all at once. This may also be cheaper for some then upgrading parts, depending on if they are competent/capable to do it themselves.

 

[Techun]

Yeah, its too bad. RTR certainly has credibility. I don't personally like most of their parts but they aren't bad. Driver/founder wise they have massive credibility. This could have been a great collab but Ford probably gave them a REALLY "short leash". What do I think would have been a good setup:

Sasquatch Package Included
Ford Performance Tune (or heck call it the RTR Tune with Anti-lag feature)
35's with RTR wheels and aggressive tires
F&R Lockers
Color Matched seat belts (match a color from their graphics)
Fox Shocks (HOSS 3.0)
Full skid kit



What a lie, just a lie Ed. Without some of the items above this just is such a blatant lie...

Maybe this above isn't differentiated enough from the long gone Wildtrak or a current model + Sasquatch. I'm totally not in the know about what all of the builds do/don't have outside of the Raptor...

I think you're missing that this is a value play. This slots below a badlands.

 

[Deadpool392]

I think you're missing that this is a value play. This slots below a badlands.

Maybe, maybe not. I haven’t seen any official price point from Ford, maybe I missed it, but I have seen a W I D E pricing estimate. From $51K to $65K so it might not be a value at all, hopefully it will be, but until some sort of official pricing is announced I will remain skeptical.

 

[crzyhawk]

the 52k number will be the entry, non SAS version. I don't think without SAS, this is going to feel like much of a desert runner. It's really gonna want those Foxes. So, you're probably looking at 58-60 for that SAS version.

52 with rear locker and skids though, might be viable. the two trims return the foundational bones of the BD and Wildtrak trims I guess.

 

[Beach_Bum]

the 52k number will be the entry, non SAS version. I don't think without SAS, this is going to feel like much of a desert runner. It's really gonna want those Foxes. So, you're probably looking at 58-60 for that SAS version.

52 with rear locker and skids though, might be viable. the two trims return the foundational bones of the BD and Wildtrak trims I guess.

I'll stick to my guess that it will be slotted between the Badlands Sasquatch HOSS 3.0 shocks and the Stroppe. Ford has never offered the Fox shocks below the Badlands optional pricing.

RTR has never been associated with an "everyman" rig. They need to protect their identity and maintain exclusivity.

These will end up having a very low take rate as the value just won't be there. And the few that do, will look pretty on Saturdays at the Cars & Coffee.

 

[SierraBronco]

52 with rear locker and skids though, might be viable. the two trims return the foundational bones of the BD and Wildtrak trims I guess.

One could probably say “between WT and BD as Wildtrak came standard with Sasquatch package. It does make sense to offer it without all the good stuff and simply as an aesthetics package for those that are in to that kind of look.

RTR has never been associated with an "everyman" rig. They need to protect their identity and maintain exclusivity.

These will end up having a very low take rate as the value just won't be there. And the few that do, will look pretty on Saturdays at the Cars & Coffee.

I don’t know man, this seems to be anything but exclusivity. It’s literally slapping their stuff together and offering it as a package to the masses.

“Look pretty” is subjective. Would be hilarious to see a bunch all lined up next to each other, with each owner talking about how their build reflects their individual personality and ruggedness

 

[crzyhawk]

“Look pretty” is subjective. Would be hilarious to see a bunch all lined up next to each other, with each owner talking about how their build reflects their individual personality and ruggedness

You can get some of those wheels, and maybe then your LT rig will finally be considered a build!

 

[crzyhawk]

I'll stick to my guess that it will be slotted between the Badlands Sasquatch HOSS 3.0 shocks and the Stroppe. Ford has never offered the Fox shocks below the Badlands optional pricing.

RTR has never been associated with an "everyman" rig. They need to protect their identity and maintain exclusivity.

These will end up having a very low take rate as the value just won't be there. And the few that do, will look pretty on Saturdays at the Cars & Coffee.

They went out of their way to say that they were trying to put people in foxes for less than a fully kitted out badlands. Can't do that if it's priced over a Badlands.

 

[SierraBronco]

You can get some of those wheels, and maybe then your LT rig will finally be considered a build!

I’ve already got my accent color picked. It’s really gonna stand out and show everyone my vibrant personality.

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