Blue-Gate. Antimatter Blue-Gate.

[MOBroncoSTL]

Unbelievable.

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[gonyr]

Hey @Ford Motor Company - your broken reservation site, your inability to properly inform dealerships of the ordering process, you overpromising on top options then taking them away, your crappy consolation prizes, you screwing over 2door reservation holders, whatever priority orders are, your dealerships taking and selling their own reservations before customers, your “stay pumped” marketing strategy, you changing colors for 22, and your dirt mountain all suck. Figure it the fuck out.

 

[alyssakatherine]

Seems many of the hammocks are still in transit - mine just arrived yesterday - w box already opened -
What color are you leaning now - I'm thinking Carbon Gray -

Honestly trying to wait to convince myself of a new choice until the updated B&P comes out but I’m leaning towards Cyber Orange or White. White looks awesome but I’d like to avoid the OJ jokes if possible haha. But there’s always that third mystery option of a custom wrap!

 

[mpeugeot]

It's a race between my tax stamp and the Bronco... Sad to say it, but right now, it is looking like the tax stamp is going to win!

 

[strick23]

Well after seeing all of the comments about AMB not actually being blue, but black, I think that I finally found my plate!

 

[jaspercasidino]

I saw antimatter blue on a Bronco Sport outdoors, and it looked nice. Was dark but not black, at least on the overcast but sunny day I saw it. My wife liked the color as well and identified it as blue without me mentioning. I'm more of a red or VB guy, but can see why people liked the antimatter, for more of an understated blue look.

Bronco Sport comes in Alto Blue, not AMB. AMB is very, very dark and, as others have stated, almost black.

I did the Moab Off-Roadeo today. Perfect sun and once the AMB Bronco got some dirt on it it became black. Nice flake and color when clean and in direct sun though.

 

[BAUS67]

To some these might appear black ..... but I can see the blue hew. No sun in sight and the sky's just pouring rain.

 

[Russ1Bronco]

They took it away because the take rate was essentially zero, nobody outside a tiny fraction cares about it. It's basically black anyways

...AMB was the 4th most popular color...ahead of 6 or 7 other colors..there must have been other reason(s)...

 

[WCP-82]

...AMB was the 4th most popular color...ahead of 6 or 7 other colors..their must have been other reason(s)...

Your'e making it hard for the AMB haters to keep saying that it was an unpopular color and of course it got dropped.

 

[Atomicdog]

Is his helmet black or AMB?

 

[RHW]

Ford Really Blew it..

 

[robtraut]

Did you do everything you could do to get a 2021? Where do you prioritize AMB? Is it important enough to elect a soft top or take a 4-door or not get Sasquatch? We all saw this coming. At least the rumors were such that we all should have expected the loss of at least a couple colors. You could have probably gotten an AMB Bronco, if you were willing to make the sacrifice.

At some point you have to stop making sacrifices and get something that slightly resembles the Bronco you thought you were reserving 13 months ago.

 

[mdepll]

Someone has to do it......

@Ford Motor Company

Unreal why the need to do this ? Logistically how would it hurt business to keep the colour till all 21’s were built ???

 

[alyssakatherine]

Going to a much lighter color are you - CO and White both look great - striking contrasts with the many large dark areas like hard/soft top, big tires & wheels, grille, bumpers, fender flares and so forth -
Not much worry about jokes - the new Bronco looks so different from those models from the 90's -

Yeah unless they bring something like Blue Jeans or Brittany blue into the mix, those are my likely choices! I got to test drive a CO Badlands and I liked it a lot more in person.

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