$2500 Order Incentive, 2023 Allocation & More News - Granger Ford

[chtucker]

I think you are overlooking one crucial detail. Customers weren't going to get Broncos for years anyway.

If Granger has about 475 orders, and if Ford was only going to give them a "normal" allocation of 100 Broncos a year (the number in your example):
100 people would get Broncos in 2023,
100 in 2024,
100 in 2025,
100 in 2026, and
75 in 2027.

How really different is that than if:
300 people get Broncos in 2023,
100 in 2026, and
75 in 2027?

Except, wouldn't 200 more people will have gotten Broncos in 2023 without waiting until 2024 or 2025?

True. I think that Grainger should be forthcoming and proactive about understanding how this will work out.

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[justjoshinu]

Sorry for the delay on coming out with news on this, but I wanted to make sure I didn't speak out of turn.

Ford with their recent changes are trying to fulfill the outstanding reservations and orders they have in the system. They are going to allow dealers to "pull ahead" allocation to fulfill demand of their customers. They are also incentivizing customers to switch from high demand items that they have a production capacity shortfall, to orders that they are able to build.

Restrictions - There is a higher demand for MIC hard top, Lux Package and Sasquatch. These shortfalls will cause orders to be delayed and they do not have enough commodities to fulfill demand. If your order has one or more of these restrictions, that doesn't guarantee that your order won't get scheduled during this timeframe, rather it reduces the odds of it getting scheduled. You will also not qualify for the $2500 incentive. So Ford is still producing Sasquatch, Lux and Hard tops. They just don't have enough production to fill the retail demand.

$2500 Incentive - To qualify for this incentive you need to have one of the existing restrictions that have more demand that commodity available for 2023 (Hard top, Lux Package, & Sasquatch). You have to switch out of ALL restrictions, not just one, to qualify for the incentive. I initially was under the impression you had to switch from a 2 door to a 4 door, but that is not the case.

For Example: You have a 2 door wildtrak Lux order. If you take off the Lux package you do NOT qualify for the $2500 incentive.
You have a 2 Door Wiltrak order and you switch to a Badlands 2 door High package without Sasquatch you DO qualify for the incentive.

How does this effect Granger Ford customers? Dealer allocation should not be a restriction in this upcoming scheduling cycle. Ford is looking to only fill RETAIL demand and not dealer stock. So this should go a long ways to fill order for those who have been waiting a long time for their order. They are taking a month to do their best to clear out the existing orders. We have approximately 475 retail orders that qualify and have been submitted through Ford's COVP process. All of these could potentially get scheduled if they don't have a restriction on them.

What If I want to risk it and don't remove a commodity? You can still get scheduled! But this reduces your odds and by how much, I do not know. But if you choose to take that risk you won't get price protection for the 2024 model year. So You'll need to weigh your priorities and see how you want to move forward.

Zach

Zack, any updates for Heritage Edition order holders? I did not receive the order change incentive offer email from Ford, but I did receive a Bronco Nation email today which stated that the Heritage Edition order holders, along with other special editions, do not qualify. Thanks!

 

[TroutTrooper]

Hoping this means I've maybe got a shot with my 2D BD with none of the other constraints.

 

[BigFootie]

I think you are overlooking one crucial detail. Customers weren't going to get Broncos for years anyway.

If Granger has about 475 orders, and if Ford was only going to give them a "normal" allocation of 100 Broncos a year (the number in your example):
100 people would get Broncos in 2023,
100 in 2024,
100 in 2025,
100 in 2026, and
75 in 2027.

How really different is that than if:
300 people get Broncos in 2023,
100 in 2026, and
75 in 2027?

Except, wouldn't 200 more people will have gotten Broncos in 2023 without waiting until 2024 or 2025?

Now don’t go trying to apply logic to this!

But you are absolutely right assuming Zach can get any allocations after not selling any Bronco’s in ‘24

I’m over my little meltdown earlier. I’m just glad I bought a Sport from Zach last year. At least I feel I tried to support to cause.

 

[LS2GTO]

Sorry for the delay on coming out with news on this, but I wanted to make sure I didn't speak out of turn.

Ford with their recent changes are trying to fulfill the outstanding reservations and orders they have in the system. They are going to allow dealers to "pull ahead" allocation to fulfill demand of their customers. They are also incentivizing customers to switch from high demand items that they have a production capacity shortfall, to orders that they are able to build.

Restrictions - There is a higher demand for MIC hard top, Lux Package and Sasquatch. These shortfalls will cause orders to be delayed and they do not have enough commodities to fulfill demand. If your order has one or more of these restrictions, that doesn't guarantee that your order won't get scheduled during this timeframe, rather it reduces the odds of it getting scheduled. You will also not qualify for the $2500 incentive. So Ford is still producing Sasquatch, Lux and Hard tops. They just don't have enough production to fill the retail demand.

$2500 Incentive - To qualify for this incentive you need to have one of the existing restrictions that have more demand that commodity available for 2023 (Hard top, Lux Package, & Sasquatch). You have to switch out of ALL restrictions, not just one, to qualify for the incentive. I initially was under the impression you had to switch from a 2 door to a 4 door, but that is not the case.

For Example: You have a 2 door wildtrak Lux order. If you take off the Lux package you do NOT qualify for the $2500 incentive.
You have a 2 Door Wiltrak order and you switch to a Badlands 2 door High package without Sasquatch you DO qualify for the incentive.

How does this effect Granger Ford customers? Dealer allocation should not be a restriction in this upcoming scheduling cycle. Ford is looking to only fill RETAIL demand and not dealer stock. So this should go a long ways to fill order for those who have been waiting a long time for their order. They are taking a month to do their best to clear out the existing orders. We have approximately 475 retail orders that qualify and have been submitted through Ford's COVP process. All of these could potentially get scheduled if they don't have a restriction on them.

What If I want to risk it and don't remove a commodity? You can still get scheduled! But this reduces your odds and by how much, I do not know. But if you choose to take that risk you won't get price protection for the 2024 model year. So You'll need to weigh your priorities and see how you want to move forward.

Zach

@Zach@Granger , thanks again for being the only honest and ethical part of this maddening ordeal. Someone else had asked about an updated list of Granger order holders - but I didn’t see an answer. Do you plan to provide that and if so, when?

 

[mpeugeot]

Zach, thanks again for understanding how to properly treat customers.

Agreed, all I can say is Thank you for being on top of this!

 

[22OBX]

57 on the list … WT order w HT … do I gamble and wait now? it seems a little less doom and gloom than before the allocation news from Zach … I want the Hoss 3.0 w warranty … I’d drop the HT … ford freaking gives me anxiety…

I had been preaching what Zach said for two days and folks wouldn’t listen. I was trying to tell folks it’s not all doom and gloom. I am glad he posted so everyone would finally listen. Personally I would wait it out and maybe see if there are a bunch scheduled in the next few weeks BEFORE 3/7. BUT if not scheduled, I would have everything decided and launch PLANB whether it’s wait or change.

 

[mpeugeot]

BTW, if they pull all of the 2024 allocation and sell of the 2023 allocation, Ford will still have to increase the allocation to Granger since they sold everything they got.

 

[22OBX]

BTW, if they pull all of the 2024 allocation and sell of the 2023 allocation, Ford will still have to increase the allocation to Granger since they sold everything they got.

Which it appears they committed to do. There will probably be a reset for MY24 as allocation is change from sales based to market basket….they may not have any allocation to sell in ‘24 and probably don’t mind if they can sell 400 the remainder of this year.

 

[Kevin W]

There are many large dealers that have always offered good deals at a national level including the number 10 dealer Woodhouse right here in Nebraska.

Woodhouse Blair is chock full of Bronco's all with a $5,000 market value adjustment. I wouldn't call that a good deal. https://www.woodhousefordblair.com/...o-badlands-4wd-convertible-1fmde5cp4plb20817/

Plus $10K on their wildtracks. https://www.woodhousefordblair.com/...o-wildtrak-4wd-convertible-1fmee5dp8plb07443/

 

[HoosierDaddy]

True. I think that Grainger should be forthcoming and proactive about understanding how this will work out.

He was, check his other replies.

Ford hasn't been clear with Granger yet how this will all work out.
When it comes to Ford Corporate, Zach adamantly refuses to speculate, and I do not blame him. FoMoCo has shown that they have ZERO integrity in their business dealings.

As it is, there MIGHT be some years that Granger gets no or very few Broncos ... 1 year, 2 years, 10 years ... it has not yet been decided.

Even at that, it's not like Ford changes the rules at their leisure.
Does, "we will build them by reservation time stamp" ring any bells?

In effect, Ford is punishing small dealers that undercut the big boys.

 

[HoosierDaddy]

I am glad he posted .....
.... so everyone would finally listen.

LOL, very optimistic!

I saw your posts and agreed with you, but sometimes it's just better to let that fire burn itself out instead of letting it consume you also, so I kept quiet.
People will only hear what they want to hear.

 

[HoosierDaddy]

Do you plan to provide that and if so, when?

They always have, but usually AFTER the deadlines that apply to each order session.

There would be almost no reason to until after the deadline, as it would change daily.
I'm betting a lot of folks will wait until the last few minutes to remove their Squatches and Luxes on the slim hope they MIGHT get pulled in the mean time.

 

[PSUTE]

Going into 2024 with no price protection, no $2500, higher interest rates to save maybe $3k-$4k off of MSRP AND no clarity about allocation. Sure grainger is doing a great job communicating and maybe a bit naive.

in 2024, we will have owned our Broncos for 3 years, paid probably less than someone who buys at invoice and we our out enjoying ourselves.

I am not an insider, not a Granger customer, just an observer from early on.. If you don't get your non constrained Bronco from Granger in 2023, it could be years, multiple years. When the Oder banks open for 2024, I can likely walk into my local dealer, order exactly what I want and have it that year. $1000 off MSRP. My local dealer had 400 Lightning reservations, I reserved 8 days after opening. I have already been asked to convert to an order. Dealer is 5 minutes from my house, has allocation and sells a lot of vehicles.

in the words of chicken little "the sky is falling" Stop grasping for an unlikely outcome.

Ford of Kirkland Washington, 2021 FE and 2021 Badlands SAS, Mic, Lux and tow, every constraint, FE delivered in October and Badlands in November of 2021. MSRP. Low interest loan, no shipping from Iowa.

I would imagine that the majority of those 475 orders don't want to wait till 2027. It will be interesting to see how many Granger gets this year.

Yeah, you revised history. We and they were a new experiment into a reservation system. Ford had no idea that the first 3 years of production would be reserved and ordered, and totally blew it as far as what the demand would be for trims/packages (They should have had a good idea since it was damn near a year from the first reservations to actually building them) Good for you that you didn't get ripped off by your local dealer. Many up in here were hit with ADM when their reserved Bronco arrived. Lots of us like saving a few thousand, that's a big chunk of change for us. I was taken care of by my local dealer at invoice, so I stayed home. Otherwise I would have been at Stephen's. We all know that the mega dealers squalled like stuck pigs because the Granger, Stephans and Chapman of Horsham had a shit ton of orders because they offered aggressive pricing up in here, catering to enthusiasts, back when Ford was dedicated to building them in reservation order. That's when "allocations" came into play. Ford caved and changed the rules, screwing us and them. No one can blame Ford for commodity restraints, they've been a fact of life for the manufacturing sector. They build what they have parts for. Now they seem to be trying to take care of the reservation holders by telling them what they can build. My 2 cents...

 

[Lowcountry Bronco]

Zack, any updates for Heritage Edition order holders? I did not receive the order change incentive offer email from Ford, but I did receive a Bronco Nation email today which stated that the Heritage Edition order holders, along with other special editions, do not qualify. Thanks!

We're not eligible, no mic top no ability for lux and squatch is standard so it's not an option to remove. Issue with WT is that most of those orders have all 3 constraints where we don't. This is actually good news, means they actually planned for our orders and have the parts ready to build.

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