Prices are starting to drop!

[HeHateMe]

Was discussing this with my dealer when I picked up my Bronco two weeks ago.

If someone passes on a Wildtrack or Badlands, they will price it $15-20k over. Four door soft top OBX or Big Bend, $5k and would negotiate down to MSRP if needed.

Which is pretty much what we all expect. 4-door soft tops have been over-produced relative to demand, and people are still waiting over 2 years for their Wildtrack or Badlands.

Are you stating this with the expectation that the models are base?

What are the differences between a Wildtrak, Badlands, and an OBX if they all have 2.7s and SAS? Isn't it just colors and interior options?

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[F OR D]

This may also be dependant on your area, here in south texas along coastline i see a high demand still with no slowdown in price hikes and used badlands going for 70k

Bingo. Prices are normalizing in some areas, inflated in others. Lots of stories here of people flying or traveling to another state for MSRP.

 

[Hdscreens]

All it takes is the first dealer in each market to sell Broncs at msrp and the rest will shortly follow.

 

[illverado]

Carvana offer on my temporary bronco with projected 9,000 miles (it has 5,400) is $2600 more than msrp and I’m keeping $800ish of the accessories off it.

 

[uncledoodoo]

Speaking of lower prices. I have an opportunity to buy a 21 Badlands MT with 6K miles on it for $36K. It was in an accident but repaired very well (I know the guy's work and it's always excellent), and it's a clean non-salvage title. I already own a Bronco, but this seems like a deal too good to pass up.

 

[JerryC]

Speaking of lower prices. I have an opportunity to buy a 21 Badlands MT with 6K miles on it for $36K. It was in an accident but repaired very well (I know the guy's work and it's always excellent), and it's a clean non-salvage title. I already own a Bronco, but this seems like a deal too good to pass up.

If you know the work is good, that's a heck of a deal.

 

[Fmuguira]

There are still folks on here advocating buying a "stop-gap" bronco with little to no penalty. I don't see it happening going forward.

The downside here is even though prices are going down, interest rates are going up. So any potential savings by getting a Bronco at MSRP will be eaten up by higher interest payments over the course of a loan. Just the world we live in nowadays.

This is true only if you re financing, people with cash will come out ahead! But most people in the ‘world we live in now’ can’t stand to wait and save for a purchase; they want it now!! (And obviously all businesses with larger value items work that to their advantage; from TVs, electronics, recreational vehicles, boats, motorcycles, vehicles, etc they ll all try to finance you) And when interest rates rise it’s not uncommon for them to lengthen loan pymts to continue selling stuff.

Somewhere I just seen a post, I think it was SUperDuty Forum, but basically the comment was people don’t look at OTD cost or total cost; they look at how much per month is the pymt.

Interesting times ahead in my opinion and I don’t mean “fun” times.

 

[JBlanco]

Interesting times ahead in my opinion and I don’t mean “fun” times.

The repo business will be hot next year

 

[computertom]

Yep. I have a 392 on order. I get that they want to reduce cabin electronics on an open air 4x4, but it also seems absurd I’m about to pay almost 90k for a MY 2023 vehicle with manually adjustable seats.

Wish I could pay less with less tech in general though. One of the most classic examples of superb simplicity is the chunky climate controls of FJ cruisers.

I have one and it’s just easy as all hell. Don’t need some temp readout. In winter I turn the middle knob all the way to the right. All the way to the left in summer (and press ac button). In the middle on the word ‘temp’ in fall and spring.

I hope you locked in a nice sub MSRP price. They’re out there!

re: that much $ for a Wrangler… I thought the same thing a year ago when I put in my order for our 2022 392 XR. “Am I really about to pay $80K for a Wrangler?” Yes, I was. Then I waited six long months. Then it arrived and we loved that thing. Ridiculously overpriced? Yes! was that price quickly forgotten? Also yes. Amazingly fun? Triple yes!

Enjoy the 392. Amazing truck. Air down those tires to 38 and enjoy! Oh, and never drive a Bronco Raptor lest you follow in my footsteps…

 

[Overcooked]

This is true only if you re financing, people with cash will come out ahead! But most people in the ‘world we live in now’ can’t stand to wait and save for a purchase; they want it now!! (And obviously all businesses with larger value items work that to their advantage; from TVs, electronics, recreational vehicles, boats, motorcycles, vehicles, etc they ll all try to finance you) And when interest rates rise it’s not uncommon for them to lengthen loan pymts to continue selling stuff.

Somewhere I just seen a post, I think it was SUperDuty Forum, but basically the comment was people don’t look at OTD cost or total cost; they look at how much per month is the pymt.

Interesting times ahead in my opinion and I don’t mean “fun” times.

Only look at monthly cost? These people either have terrible math or are just dumb. And dealers love them.

 

[AZ_Liberty]

What are the differences between a Wildtrak, Badlands, and an OBX if they all have 2.7s and SAS? Isn't it just colors and interior options?

Yeah, with the obvious exception of the Wildtrack, most of the Broncos on lots here don't have SAS.

4-door Big Bends that were $18K over MSRP a couple months ago are now down to $4-6k over.

2-door stick-shift Base models are still going for $44K at wholesale though.

 

[GT500]

Of course, now that I need to get rid of mine the prices will crater, just my luck!

 

[GravyTrain]

The entire used car market is dropping. That’s a fact. Some harder to get vehicles are holding steady for now but it’s going to get worse. IMO of course.

 

[Compta38]

nonsense:

bruh...mine is identical to that one and I would even take the buyer out to Red Lobster at that price.

 

[Deleted member 29556]

My general thought when I look at the searches I do is "Nobody sent these dealers the memo". I'm seeing several that have been on lots for 3 or 4 months and they are still trying to get 20k over MSRP. My guess is they acquired them for not that much less than that and now that the bubble is starting to burst, they don't want to lose out so they are holding on to them without reducing the price.

There was one I was interested in but it has 12k or so miles on it and they still want 17k over. They are firm on the price. I told them to let me know if/when they can reduce the price and we'll talk. That was about a week or two ago. The price is still where they set it then.

My thought about it is that I feel we are walking into more of a buyer's market (finally) so I'm not in a rush to buy. I'm ok with walking away. I don't mind paying over msrp tbh, but I don't want to pay 17k over on something that already has 12k miles on it. If it had 500 or fewer miles on it? Possibly.

I was looking at another with very few miles on it. They wanted 20k over. I told them if they can take 3k off or so, we could talk. I got an email back pretty quickly saying they could do that since it's been on their lot for so long. I'm in the middle of selling something before I buy, so I'm keeping that one on my short list while I sell and see what happens over the next few weeks.

Another I was looking at has come down in price about 3 or 4k over the course of a few weeks. I'd go for it, but it's a 21 with an engine build during the sketchy time. So that's a no go for me.

So you are okay with paying 17k over ? Thats wild, just wait few more months, prices will come down, the greed will turn into desperation by dealers looking to just sell when the market flips to a buyers one.

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