- Joined
- Aug 25, 2019
- Threads
- 17
- Messages
- 5,311
- Reaction score
- 11,100
- Location
- Chicagoland, USA
- Vehicle(s)
- '72 Rover, '85 CJ7, '98 TJ, '14 BRZ, '23 Bronco
- Your Bronco Model
- Base
"Contrary to popular belief, the Bronco is an off-roader for the common man."Geez fellas, I’m disappointed in these releases.
I totally support and am a fan of Vaughn and Loren; hell, I wear Vaughn’s Fun Haver t-shirt all the time.
But…..
Just a little business advice, you guys got an overdose of bad business advice. Meaning, there obviously was no one in the room to tell you ”no” or question things, or just flat out say it’s a bad idea.
Guess you’re going for the cosmetic rich owners, but be careful with that crowd, as they are loyal to nothing but themselves and you’ll sell far fewer products which drive up production costs over time and lower profits.
If you were priced (at market), based on your names and fame alone, you’d sell a ton of product.
With these prices, I doubt you move much inventory in 6 months once the churn and burn crowd are gone.
Contrary to popular belief, the Bronco is an off-roader for the common man. These other guys will soon get tired of the bugs and dirt if they actually go wheeling, others will tire of the wind noice, lack of cup holders, and ride, then will head back to the golf courses.
The common man are who watch Ultra4, are your fans, and would be your customers. Here, you‘ve turned them off and that‘s that.
Good luck fellas, but not with these parts and prices.
Is it though? Ford bean counters got rid of the base model for 2024, because they determined the money is out there to charge more. People are spending 50/60k on these vehicles, often mainly for the image.
I was thrilled with the initial 30k 2-door manual hardtop offering, but those days are gone. I feel like Bronco got hit with gentrification unfortunately. Will see what the future holds.
Sponsored