If we think that MAP will return to 100% capacity. I can't be the only one who thinks all we will see are AT 4-door Big Bends with soft-tops.
It's the future. Anyone who thinks that going to a dealer to purchase a car is better than using an app just hasn't realized the potential yet. The future of dealer stores will be for service and test drives.
This is exactly what happened to me. I went to my local dealer prior to the price lock, was told they and Ford were no longer taking reservations and to come back in a year.
The folks in the absolute worst position are those who didn't invest several thousand hours engaging with B6G. They still don't have a clue just how screwed they are.
Analogy: two people go to their first cricket match with no idea what the game is all about. One just eats popcorn (or the equivalent in India)...while the other sits next to a friendly cricket expert who narrates the match.
Ford and their distribution network created a total information void for people to navigate. IMO this is why Ford is an "also ran" company with a dubious future
In the same way that TurboTax has removed the need for CPA's and tax accountants from the world.
I don't know what exactly is "committing" to MSRP in your eyes, but I did purchase my Bronco in CO for MSRP.
Kinda.
Finally, someone answered the question because honestly I didn’t know. My questions weren’t out of sarcasm.
Perhaps you don't realize that the originally stated process was that vehicles would be built as close to time stamp order as possible. Just because you don't see why people have a problem with the issue does not make their stance unjustified.
Yes. We knew the wait was MY22 and into MY23…. Not up to MY25. You see how this has become a problem now, yes? I don’t expect to jump orders from other dealers. I expected not to project out to 2025 because of high volume potentially high volume dealerships who don’t want to hustle for business. This change doesn’t just impact the dealers we’re talking about, it’s going to impact orders at many many smaller dealers throughout the country. Big dealers are getting their cut, plus dealer stock under the new changes.
@Rick Astley, Not advocating a complete dismantling of the manufacturer/dealer/customer relationship, just utilizing technology to facilitate market disruption and end the dominance of a few players. As a consumer, I should choose my dealer however I want, regardless of location. If that is across state lines, the market should allow it. That competition should conceivably be better for all parties.
How is it not their problem? They were given ample opportunity to treat their customers right and they failed, and you're saying they now deserve an allocation formula that basically says "if you didn't treat a single bronco customer right and never accepted a single reservation, that's okay, we'll give you 87.5% of the allocation weighting of someone who actually tried."
How is this denied to you now?
With hundreds of cargo ships sitting idle in harbors across this country the likelihood of MAP being 100% is very low. Even if 100% of the Bronco is made in the US witch it isn't. Ford will have issues getting products delivered in a timely manner. There will be more shortages on materials the rest of the year and well into 2022 if not 2023.
