Bronco production update 8/9: Commodity issues far beyond MIC tops. Chip shortage reaches Bronco supply chain (NO COVID TALK)

[CO-Bronco]

@PREMiERdrum - If we have build waiting on the MAP lot for a roof but have chips, there's no reason to think that Ford will start using them as a pick and pull for new builds, is there? Steal a part from an already waiting build to kick out a freshly made one. God I hope not!

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[da_jokker]

Maybe if Ford would stop building dealer stock there wouldn't be a shortage on parts.

 

[Skdmarc]

Agreed on dealer soft tops local dealer had an obx leather mid package with an odd combo of options for a teaser

 

[xcxv]

PREMiUMdrumstick is alive!

 

[Unit91]

You would think that if there are a bunch of other commodity constraints impacting production, it would be easier to pull in all the parked units and do the required mod. They're all closer to a sellable vehicle than something unscheduled....

The balancing act to maintain production efficiency while fixing these builds is something I wouldn't want to deal with.

 

[flip]

Band camp ain't no joke.

 

[Dirty Bronco]

 

[itbesandrodoe]

It is sad that Ross gives us more information in a 10 line post then Ford has in over a year.

 

[BroncoBuckaroo]

The big need right now in the automotive manufacturing world is for airbag and seatbelt chips according to Tesla.

Ford and Farley on conference call says number #1 constraint supplier is a company called Renesas.com

here is the transcript

https://seekingalpha.com/article/44...y-on-q2-2021-results-earnings-call-transcript

 

[Spooled]

A blacked out Transit didn't abduct me in the middle of the night or anything.

I don't think Ford would use a Ford vehicle to abduct you. Too obvious.

You gotta watch out for the Sprinter Vans

 

[tehjukebox]

Hey guys, I'm alive and well. I taught our band camp last week, 14 hours a day Mon-Fri. I was quite busy.

A blacked out Transit didn't abduct me in the middle of the night or anything.

Things are not great. Commodity issues far beyond the MIC tops have exploded, the chip shortage has finally reached the Bronco supply chain, and nobody really has any good answers at this point. As bad as the issues have been up to this point, this is worse.

Things are so fluid and changing so quickly, by the time I get scraps of new info it's quite likely outdated. If there's one little glimmer of good news, it may just be that the planned volume and availability of the dealer stock 4 door soft top units is quickly trending downward. After all, you can't build the "less desirable" units if you can't build anything at all.

Edit to add: My inbox is crammed with a metric ton of unread messages. If you're waiting on a reply, I'll try to get thru those in the next few days.

glad to have you back! if you have a VIN, build date and order number, is there someone we can contact to find out what the hold up is on our Bronco? or is that info just not available to anyone except MAP employees on the floor?

 

[Bronco-ocnorB]

Welcome back and as always thanks for the updates! Even when the news is not good, it is still better to hear about what is actually going on!

 

[Spooled]

You guys remember when it was reported that the chip shortage wouldn't affect 2021 Bronco production?

https://fordauthority.com/2021/05/2021-ford-bronco-production-woes-wont-stem-from-chip-shortage/

https://thebronconation.com/bronco-semi-conductor-chip-shortage/

"Sources told Bronco Nation on Friday that they do not expect the 2021 Bronco production to be impacted by the chip shortage, sighting actions taken by the company to protect one of the most anticipated launches in recent history."

 

[Dads_bronze_bronco]

You can skip my message - was just checking in on your well being, imagining the transit van. Glad your back!

Ugh on the commodity issue side of things, but is, what it is.

 

[txozpilot]

Mate, the way it sounds is that Ford may not even be able to keep their promise of having FE’s built as MY21’s?
Or maybe they’re taking a look at commodities and thinking that they have enough to make the less than 7000 FE orders they have. Then they can say they met one target at least!
I feel for those that have a built vehicle in purgatory because of QC issues. They could be sitting there rotting for a long time waiting on replacement parts.

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