So disappointed...

[Headsong]

I can't believe how disappointed I am. How can everything, every promotion, every video... Be about the modular top, and now you tell us no go? Can we have tires? Unbelievable. So disappointing.

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[Ricepuddin]

Global pandemic, supply and logistics issue I image. It sucks and they should find a way to make it up to customers wanting one and we'll they're not

 

[edgeflyer]

And you can only get certain wheel colors now with certain trims and Squatch? This is just depressing now.

 

[BroncBro]

They said it’s late availability to speed up the total production. I don’t think they are having any issues with availability YET. The plant that’s making them isn’t going to be ready to build until Dec at the earliest

 

[Jr87mustang]

I know for myself, and I think others would agree, if Ford just came out and told us what the heck is going on. Is it COVID? Did they get caught by suprise that there is so much interest? Are they just saving some awesome stuff for later? Just give it to us straight up, that all they have to do.

 

[privateer35]

I know for myself, and I think others would agree, if Ford just came out and told us what the heck is going on. Is it COVID? Did they get caught by suprise that there is so much interest? Are they just saving some awesome stuff for later? Just give it to us straight up, that all they have to do.

While I agree, any of those options would negatively affect their stock price.

 

[edgeflyer]

Can I just ask what the heck Mike Levine's roll is? I put most of this on his shoulders and Ford should seriously look into this. I've said it before, but how does Ford let him post personal and political statements from the same account as OFFICIAL ford communications.

 

[ADove83]

I can't believe how disappointed I am. How can everything, every promotion, every video... Be about the modular top, and now you tell us no go? Can we have tires? Unbelievable. So disappointing.

I have been waiting for this since they announced in 2017. I have been dead set on getting a Bronco....until they sent me an email about the mod top....and then put the icing on the cake with the interior release dumpster fire. I don't think I've ever been so let down.

 

[THOMASO1371]

Like OP said, they showed the 2 door BL with the black modular top and the fishing OBX with the black modular top, at both bronco events, at the new york stock exchange, every promotional video from Bronco Nation. Only to communicate on the day of the 3 month delayed build and price tell us its not avaliable till late.

Not even going to mention the original launch announcement with the white top...oops.

 

[RG7]

I know for myself, and I think others would agree, if Ford just came out and told us what the heck is going on. Is it COVID? Did they get caught by suprise that there is so much interest? Are they just saving some awesome stuff for later? Just give it to us straight up, that all they have to do.

Would assume they’re making the strategic decision not to blame it on Covid if that’s the true cause. I wouldn’t blame them, but people are getting tired of hearing that, especially consumers. B2B comms understand it but consumers are tired of it

 

[Headsong]

And literally hours before b&p? Like they haven't known for weeks? Total sucks.

 

[Jpeyer]

This vehicle was just pushed to market to quickly. Ford would not have been ready in the original March release. Just like they were not ready in July. Add to that supplier issues because of the rush to market and we are here. (plus COVID) I like the mic top so I’m getting one on an early reservation. The top is really a 1st world problem on a 35k-60k vehicle. Pay up in the aftermarket or pay up at the parts counter in a year. If it’s a 3rd vehicle leave the doors and top off in the spring and summer and fair weather drive it. Plenty of choices. You’ll lose a year of family outings going off-road or driving around the mall parking lots otherwise. Life is to short.

 

[Bronco4lyfe85]

Lol I told my wife the same thing. Soon they’ll release that tires are not included with 2021 Broncos. ?

 

[Lab00Rat]

Doug is going to have a 3 hour special about the quarks and features of all these trims...

I'm calling it now!

 

[deejay08]

That video was filmed on a ham radio starring color blind color experts reading from a teleprompter because they don't remember anything about the Bronco or what color combinations they landed on due to being drunk and blindly (pun intended!) throwing darts at a color board one night.

No offense, but for all the $$$ in R&D which that team nailed, is an actual materials and color expert working on this project? This seems so haphazardly thrown together like they didn't know they had to ACTUALLY build one!

I'm going to go with neutrals black/gray vinyl but it would have been awesome to get a white vinyl or something that is lighter colored that can stand up to the elements and wear. I feel like im saying WTFORD every 4 hours.

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