What is the financial impact of "diluting the Bronco Brand"?
1. Bronco Sport sales are through the roof.
2. 125K Bronco 2-Door and 4-Door converted reservations.
Why is the "Bronco Sport" diluting the brand, but the Bronco 4-Door not diluting the brand?
Broncos have ALWAYS had 2-doors for FIVE...
Why shouldn't it be called a Bronco?
Ford is defining what the new Bronco is.
Whatever they are doing is working. You have to think that at least some of the success of the Bronco Sport is due to the name (v. the Escape+ or something). The name does mean something emotional to many people, even...
The sales of the Bronco Sport may exceed that of the Bronco long term.
THIS IS A GOOD THING. The more sales under the "Bronco name" the better for Ford.
Once again:
1. The Bronco is a brand that is evolving to a Make more than a Model.
2. There are 3 Broncos: 2-Door, 4-Door and Sport.
3. All are Broncos, even though 2 out of the three have 4 doors, which was an iconic element of 5 previous generations of Broncos.
4. Also, the Mustang Mach-E is a...
"The Furniture CEO" was behind amplifying the voices that wanted to launch the Bronco.
If you like the Bronco, you 100% need to give him credit. It is entirely likely that without the "Furniture CEO" the Bronco would be the like the Blazer.
He even specifically pushed details like "Bronco...
âś… 4-Door owner trying not to think about the 4-door getting stuck and feeling better after hypothetically thinking the 2-door would have gotten stuck too.
âś… 4-Door Owner, speculating like I did when Michigan barely lost to UCLA (after missing their last 8 shots) and then projecting what Michigan would have done against Gonzaga.
âś… 4-Door, non-Cyber Orange pre-orderer comes up with what looks to be a perfect rebuttal, while slighting the color as well.
But alas, this bus has a door in the back, making it a 3-Door. It is neither a 2-door nor a 4-door.
Sure. "wink, wink".
And I also believe you when you say that antimatter blue is actually black and I should not get it. "wink wink"... you are not just saying that so your AMB build becomes rarer.... "wink wink".
Using only your comments, I can tell what type of Bronco that you pre-ordered, in most cases.
âś…A 2-Door pre-orderer flat out "zonks" the 4-door, no hidden move here.
âś…A 4-Door with SAS pre-orderer tries a misdirection argument.
âś…A 2-Door pre-orderer goes ju jitsu style with the argument, by...
Easy:
1. Antimatter Blue. It is close to Black, but still blue, so it can act as a complimentary background to make your large Bears Football Helmet Logo magnets and tire cover "pop". All professional color consultants will tell you that dark shades of blue look ALWAYS look nice with lighter...