The one testing that everyone thought was an Outer Banks was probably the Filson.
https://fordauthority.com/2026/05/we-probably-spotted-the-2027-ford-bronco-filson-last-month/
Coming from a Ford Explorer Sport and Audi and going to be buying a Bronco soon to get back into an SUV, Ford has a lot of room to upscale the Bronco, especially in interior components/material quality. If this edition brings that, that will be a nice 'upgrade' for the Bronco. The Audi materials...
It will take sales for sure if it's fixed roof and priced right. 5 year warranty vs 3 year also.
And if you look at the Palisade and Telluride, they are taking sales from all the luxury SUV's because of their price point and value.
For the life of me, not sure why Ford doesn't just have a...
Nice adventure! If you haven't been you gotta get to Zion. IMO the best of the Fab 5. And then hit up Dixie National Forest near it and Page, Arizona for the Horseshoe Bend and Antelope, Canyon.
This is awesome! IMO you should design something for back there with that license plate but also the ability to hold some travel gear canisters to like they have on the sides of certain off roaders.
Honestly I'm shocked Ford doesn't have their own kit that you can purchase as an aftermarket...
Check online with car-part.com and just enter your year, model, and zip and look for for the part (not sure what it's called) in the list. If you can't find that, then just search for the front seat (L or R) and then closest location. Then call that junkyard and see if they'll sell you just the...
Yep and this has to change. Vehicles are far too expensive for what you get now. As the economy readjusts and all gov spending is cut back there's going to be a lot less disposable income out there. When you look at cars even from the mid 2000's it's insane how much vehicles have gone up in the...
Definitely will be a great little vehicle for those around town who do any type of maintenance work or home improvement stuff, fleet and those that want a simple customizable vehicle. Can see this really take off for modding.
I totally agree the biggest waste of $ is the infotainment/nav...
We saw it at the autoshow and have to say the Land Cruiser is the far better looking model. They missed the mark with the new 4 Runner. Really interested to see what Ford does for the refresh supposedly for next year.
I think overall, the nostalgia and newness has worn off for a lot of buyers. Factor in the economy and just overall how overpriced most cars are and it's not hard to see why nothing is moving. $$ is tight for a lot of folks the last 2 years.
Just offer a 3 piece (single front, single mid, single rear) or even a 2 piece (like pic above) for those that don't care about removing the roof. Again this is printing $ for them with offering the options. Then you get the best of both worlds for buyers.
Options are always good. You already...
4 Runner is a good option for sure. Explorer isn't in the same category and are never compared like 4 Runner/Jeep/Bronco.
I do think the Bronco can be a better fit for many people if they offered up some other 'solutions' that wouldn't change the Bronco mystique. Like the rumor of the 4 door...