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Recent content by HalfmuleFarmer

  1. Filson Brand - Not a Good Start

    Read that the first time, got it. I’ll also take the bet that a new 2DR Everglades with a snorkel will never happen. ;-)
  2. Filson Brand - Not a Good Start

    If you want to make a bet on whether the % of manual sales is going to increase in the years ahead, I’ll take that bet.
  3. The death of the stick shift is almost here.

    Significant overlap. Both shrinking in overall numbers. How old do we think the average “grew up driving a stick” person is 65? 70?
  4. Two Door Tuesday Lets See Them Two Doors

    Crib! Nice!
  5. The death of the stick shift is almost here.

    A lot of kids don’t even want to drive anymore, let alone learn a stick! Crazy: “Around 20% to 25% of young American adults do not have driver's licenses. For example, studies show that about 20% of people ages 20 to 24 don't possess a license. For younger teens, up to 75% of 16-year-olds do...
  6. The death of the stick shift is almost here.

    As someone pointed out in another thread, even the Rubicon V8 392 only is available in an automatic now. And that’s certainly an enthusiast’s vehicle. Not a good sign for the 7MT Bronco’s longevity. The vast majority of stick drivers are either a) performance enthusiasts or b) nostalgic because...
  7. The death of the stick shift is almost here.

    For now. (Is what the article is implying)
  8. The death of the stick shift is almost here.

    Less than 1 percent of new vehicles made for the U.S. market in 2025 were stick shifts, according to preliminary government data. At just 0.6 percent, it was an all-time low. Very few companies (that want to make money) keep making a product that has 0.6% market share.
  9. Filson Brand - Not a Good Start

    In the grocery business, this is called “store brands”—the tomato sauce labeled Ralph’s or Vons or whatever. The reality is, just like your wagon, the sauce is made by Classico or Barilla or whoever, and they’re selling it to the grocer, who undercuts their price on the SAME product, with their...
  10. Filson Brand - Not a Good Start

    If you were a Bronco brand manager you’d be looking for a new job fast. ;-) See the stats: less than 15% of buyers ever take the vehicles off-road, and only 15% of sales are manual transmission. I get your wants, but they’re for the enthusiast, not the broader market. Which is cool. Be glad you...
  11. What Percentage of Owners Off-Road?!

    I love this rant and agree 100%. Safety is a factor too. You crash your SXS and it’s totaled. They might encourage less-than-cautious behaviors as well. ;-) They’re fully street legal in Utah, just not on the highway, and I have two buddies who have destroyed theirs, one in Canyonlands and one...
  12. Filson Brand - Not a Good Start

    Well, this is the conundrum, right? A company makes stuff overseas, people complain it’s gone downhill. They make it domestically, people complain about the price. Not easy to do business nowadays. Glad I’m retired! To the OP: definitely complain to them. Like Tumi, their warranty is good.
  13. What Percentage of Owners Off-Road?!

    Maybe. What’s interesting to me (and the point of making this thread) is to demonstrate how different the B6G community likely is from the broader Bronco buying population. Pretty much the inverse with 85-90% here taking it off the road in one form or another.
  14. Filson Brand - Not a Good Start

    Accurate, statistically. 35% of Filson goods are produced domestically. Probably about the same % as Ford. However: (Google quote): If you want to ensure you are buying a US-made item, you can look for the "Made in USA" label directly on their website. Filson maintains a dedicated section on...


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